India Category Preference ScatterplotFebruary 2025 Forecast*Mindshare and Heartshare coordinates calculated from Rank scales.MindshareHeartshare24681012141618202468101214161820CategoriesBanks & Financial ServicesCarsClothing, Footwear & AccessoriesConsumer DurablesEducationFMCGFurniture & FurnishingsHardwareHealthcareJewelleryMedia & EntertainmentReal EstateRestaurants & Food DeliveryTravel & TourismTwo-wheelers87.5137.75138.587.2598.514.57.752.5798.255.56.7557.752.58862.581396.54.5Consumption Preference RankFebruary 2025 Forecast1=Top Preference*743852156111013913112or> = 9Neithernor> = 9= repeat from previous monthFeb'25 FootprintJan'25 FootprintAn expanded footprint would enable greater differentiationbetween top and bottom categories.