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India Consumption Aspirations Tracker
March 1 to 15, 2025 Forecast
February 16 to 28, 2025 Forecast
February 1 to 15, 2025 Forecast
February 2025 Forecast
January 2025 Forecast
December 2024 Forecast
November 2024 Forecast
October 2024 Forecast
India Category Preference Scatterplot
March 1 to 15, 2025 Forecast
February 16 to 28, 2025 Forecast
February 1 to 15, 2025 Forecast
February 2025 Forecast
January 2025 Forecast
December 2024 Forecast
November 2024 Forecast
October 2024 Forecast
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ECONODEMETRICS RESEARCH
India Category Preference Scatterplot
February 2025 Forecast
*Mindshare and Heartshare coordinates calculated from Rank scales.
Mindshare
Heartshare
2
4
6
8
10
12
14
16
18
20
2
4
6
8
10
12
14
16
18
20
Categories
Banks & Financial Services
Cars
Clothing, Footwear & Accessories
Consumer Durables
Education
FMCG
Furniture & Furnishings
Hardware
Healthcare
Jewellery
Media & Entertainment
Real Estate
Restaurants & Food Delivery
Travel & Tourism
Two-wheelers
8
7.5
13
7.75
13
8.5
8
7.25
9
8.5
14.5
7.75
2.5
7
9
8.25
5.5
6.75
5
7.75
2.5
8
8
6
2.5
8
13
9
6.5
4.5
Consumption Preference Rank
February 2025 Forecast
1=Top Preference
*
7
4
3
8
5
2
15
6
11
10
13
9
13
1
12
or
> = 9
Neither
nor
> = 9
= repeat from previous month
Feb'25 Footprint
Jan'25 Footprint
An expanded footprint would enable greater differentiation
between top and bottom categories.